Why I Use G Suite for Business by Tracy O'Clair

Why I Use G Suite for Business

Originally I purchased G Suite to host TOCmedia’s email addresses because Gmail synced quickly and effortlessly. Then at the end of 2017, I decided to move all my company’s documents from Dropbox to Google Drive.

I’m not a Google specialist. I just [crush a lot] keep up to date on technologies and software that support remote work. G Suite is currently a leading product.

Signing in to G Suite

Using G Suite allows all my freelancers to easily log into to their email, Google Drive and other Google products. When I create a new TOCmedia email address, G Suite automatically creates a business Google account for my freelancers. As a result, this allows my team to access all Google products with their TOCmedia email address and password. There is no more wondering which Google account to use when logging in. Furthermore, I can also set custom URLs for email, Google Drive and Google Calendar.

Using G Suite to Proof Documents

We recently started using G Suite to proof all our blogs and email copy. Within Google Drive, I’m able to create Team Drives. Team Drives allow me to share with select members of my team as well as my clients. We create documents in Google Docs. Google Docs opens in your browser and is editable. This is a big win for remote work!

Google Docs combined with Team Drives allows us to track changes from freelancer to publishing. It also shows who’s touched the document and a timestamp.  Lastly, Google Docs allows users to add comments and assign tasks. I’m able to go in and approve or reject changes and answer client questions.

Consolidating Google Products

Let’s face it – Google accounts can be ridiculously confusing to small business owners. Google owns many products including YouTube, Google Analytics and Google My Business – just to name a few.

Google currently processes over 40,000 search queries every second on an average. That’s 3.5 billion searches per day. It’s probably a good idea to keep your Google accounts up to date.

G Suite make it easier to consolidate your company’s google products.

TIP: I recommend that all small businesses have one Google account for each brand.

Tracy O'Clair
Tracy O’Clair graduated from Thomas College with a Bachelor of Arts in Marketing Management. She’s the President and CEO of TOCmedia, a digital marketing agency. Tracy loves marketing, new media and communications. She’s a faithful social media practitioner, blogger and content creator. With values in hand, Tracy is here to educate you on today’s marketing landscape. Topics of passion include marketing, technology and entrepreneurship – with a twinge of family life, hobbies and balance.