Tracy O’Clair graduated from Thomas College with a Bachelor of Arts in Marketing Management. She’s the President and CEO of TOCmedia, a digital marketing agency. Tracy loves marketing, new media and communications. She’s a faithful social media practitioner, blogger and content creator. With values in hand, Tracy is here to educate you on today’s marketing landscape. Topics of passion include marketing, technology and entrepreneurship – with a twinge of family life, hobbies and balance.
Why I Use G Suite for Business by Tracy O'Clair
Business

Why I Use G Suite for Business

Originally I purchased G Suite to host TOCmedia’s email addresses because Gmail synced quickly and effortlessly. Then at the end of 2017, I decided to move all my company’s documents from Dropbox to Google Drive. I’m not a Google specialist. I just [crush a lot] keep up to date on technologies and software that support […]

What is Gutenberg? WordPress by Tracy O'Clair
Marketing

What is Gutenberg? And Why Should I Care?

What is Gutenberg? And Why Should I Care? I recently attended WordCamp Portland. Gutenberg seminars were strong. I honestly didn’t know there was a controversial WordPress update due to launch at the beginning of 2019. I decided to do a little research. First of all …. What is Gutenberg? Gutenberg will be the default WordPress […]

Social Selling & eCommerce: How Do I Sell Online?
Social Media

Social Selling & eCommerce: How Do I Sell Online?

If you haven’t heard the term “Social Selling” you’re not living life to its full potential. I’ve been watching the marketplace of small business land. Here’s my advice on social selling and eCommerce marketing strategy. Social Selling: Give Your Customers More Options You can not control how your customers consume media or how they prefer […]